I've read a hundred adverts for Search Managers.
What makes this one different from the role I just read about?
This role's fairly unique as it combines many of the benfits commonly attributed to working at an SEM agency (strong technical element) - our client tries and tests virtually every piece of propriety bid management/tracking software out there; with the ability (and focus) to genuinely integrate campaigns (not just within digital, but across the entire media mix).
What that means is that you get the best possible exposure within Search to become an authority, whilst at the same time developing skills and transferable knowledge relevant across the media industry, giving you more options further down the line.
In the meantime, you'll be working on some of the biggest brands (and biggest budgets) in the search market, meaning you get to harness the strongest relationships at Google, Yahoo!, MSN, etc. and probably be sent all the free branded mouse mats your heart could desire.
What experience will I need?
You'll need a strong background in PPC campaign management and working to CPA targets. Strong Excel skills are a must and any prior experience using big management or 3rd party tracking software a definite advantage.
Client facing experience isn't essential, but you'll need to show willing to get involved when neccessary. The position involves the management of an executive, so any prior man management experience would also be advantageous. |
