We are currently looking to recruit an SEO Executive to join our expanding New Media department whose role will involve supporting the SEO Manager with current and future exciting search campaigns including Yell.com, Yell Direct and Yell Mobile.

Yell Group with a turnover of £2bn+ and over 4,000 employees in the UK (13,000 worldwide) is a leading information provider; we publish over 100 different editions of the Yellow Pages directory and Yell.com with 10 million users is one of the biggest websites around, with exciting plans to become even bigger. Our directory assistance service, Yellow Pages 118-247, took 16.8 million calls last year and has three times won the 'Best UK 118 Service' in the International Directory Assistance awards.

You'll find that our training and development are legendary, and we're committed to investing in your future. It might help to know that we're one of the few companies who have been awarded Investors in People Champion status and named one of the top 10 best workplaces in the UK by the FT and the Great Place to Work Institute in 2008.

Role Requirements:

· The successful candidate will possess a thorough understanding of search engine's SEO guidelines and the latest SEO techniques.
· Previous experience in the development and implementation of SEO strategies in multiple verticals.
· Experience of online press releases, article submission and RSS feeds.
· Possess a solid working knowledge of HTML / XHTML, PHP, ASP, .net and CSS.
· Experience in analysing code and a strong understanding of SEO principles.

The role will also involve:

· Assisting in the production of SEO optimised landing pages.
· Analysing of anchor text links.
· Construction of unique copy for targeted pages.
· Assist in the development of SEO best practise guidelines and training when required.
· Implementation of link building strategy.
· Submission of online press releases and other articles including optimised content syndication.