PURPOSE OF ROLE
A newly created position, we have a fantastic opportunity for an Online Marketing Manager to join our marketing team in central London. This role has global leadership for all online marketing activities.
The role holder will provide leadership to all SEO, PPC and Affiliate Marketing opportunities with a focus being on coordinating activities across target markets.
As the primary point of contact for agency support for all online marketing activities, this position also is responsible for ensuring that tactical investment yields revenue-driving results.
You will be joining an internationally recognised and winning travel provider!
DUTIES AND RESPONSIBILITIES
- Development and delivery of an integrated online marketing strategy
- Analysis of online marketing spend/activity effectiveness, with tactical changes based upon findings
- Liaison with market managers to ensure that spending is localised to drive revenues
- Accountability for conversion (driving revenue) or smaller direct sites
- Engagement with agencies supporting online marketing spend
- People management
Further aspects of the role are available upon application for this position.
APPLICANT KNOWLEDGE, SKILLS AND BEHAVIOUR REQUIREMENTS
- Educated to degree level, preferably in a business/analysis discipline
- Working knowledge of people leadership
- Significant online marketing experience, proven success with from managing campaigns
- Travel/online retail working knowledge highly advantageous
- Applicants should be customer-focused, have ability to influence at most organisational levels and demonstrate excellent written and oral communication skills
- Ability to influence at all organisational levels across international boundaries
In return, we offer a highly competitive salary and benefits package, together with excellent development opportunities.
Due to the high volume of applications we receive, unfortunately we are unable to respond to all candidates.
Therefore, if you do not hear from us within one month of submitting your application, please assume your application has been unsuccessful. |
